Monday, July 31, 2006

GPRS Based TV service Out-Performs 3G services

The first head-to-head consumer-based comparison between the existing mobile TV services in the UK has found Vodafone Live! to be the best service overall - but the biggest shock is ROK's 2.5G service coming in second place - ahead of big guns Orange 3G TV and 3.

The tests were carried out by Strategy Analytics in June this year with results made public this week.

It was a particularly bad day at the office for Orange 3G TV - technical problems mean't that the service was unable to be evaluated fully - which saw it come bottom of the pile. But it's great news for ROK, the UK-based independent mobile technology and content developer. "It's all due to the technology we've created" said Jonathan Kendrick, Chairman and CEO of ROK "which allows for the delivery of multi-channel mobile TV to the mass-market right here, right now."

Vodafone's service came top in content - something ROK is addressing.

Source

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